Signal & Syntax · Messaging and A2P
What Is OTT Messaging?
OTT (over-the-top) messaging runs over the internet instead of the operator's SMS network. WhatsApp, Telegram and Facebook Messenger are OTT channels.OTT (over-the-top) messaging runs over the internet instead of the operator's SMS network. WhatsApp, Telegram and Facebook Messenger are OTT channels.OTT (over-the-top) messaging runs over the internet instead of the operator's SMS network. WhatsApp, Telegram and Facebook Messenger are OTT channels.
Also calledover-the-top messaging · OTT channel · messaging apps
Example
whatsapp true · telegram false · facebook true · instagram true
OTT Messaging in Practice
An OTT channel needs a data connection and a registration against a phone number. OTT messages bypass the An OTT channel needs a data connection and a registration against a phone number. OTT messages bypass the An OTT channel needs a data connection and a registration against a phone number. OTT messages bypass the SMSCSMSC and the operator's and the operator's and the operator's SMSSMS billing. Businesses reach OTT channels through each platform's business API. Channel availability is a fact about the number. billing. Businesses reach OTT channels through each platform's business API. Channel availability is a fact about the number. billing. Businesses reach OTT channels through each platform's business API. Channel availability is a fact about the number.
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